Social networking is a way to engage in social interaction via the web. It allows you to communicate information, opinions, descriptions, data, etc, through words, video or music through web-based technologies. Although the infrastructures are expensive to develop, once in place these applications are low cost for the user with the potential of high visibility (even worldwide).
Social media is a growing trend. It has infiltrated our daily lives. Facebook, Twitter, YouTube, MySpace and LinkIn have become mainstream words which have even altered how we speak (i.e. Tweet). According to the Pew Research Center, from 2005 to 2010 social networking has grown in all age categories. Their findings were as follows:
18 - 29 year olds went from 16% to 80%
30 - 49 year olds went from 12% to 61%
50 - 64 year olds went from 7% to 47%
65+ went from 5% to 20%
To stay current with these changing times, our club's VP of PR implemented several social media tools for Portland Progressives. These include our blog, Google calendar, Facebook Page, Scribd and Google Docs. Social media is great way to increase our club's visibility, inform the public of our activities and keep members connected with fellow Toastmasters.
Below are training materials on how to use some of these social media tools for our club.
Portland Progressives: Social Media Training
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